Product design is in our hands.
The design of the products is sophisticated and diverse. All objects, including devices and machines, become „more intelligent“, communicate with us and with each other. They are integrated into systems and will be able to do much more in the future. And we are always one step ahead: what we think up today becomes the reality of tomorrow.
Basics and Focal Points
At our university you learn the language of form and material. You learn their meaning, effect and their relation to function. In the basics, the teachers impart theoretical knowledge of technology and especially design practice. Students build up an awareness of why something is immediately understandable and lies well in the hand. They are able to investigate, question and test things and build 3D models.
From the first semester on you will develop concepts and build prototypes in groups. Starting in the fourth semester, students choose from the following areas of specialization:
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Product Design
In this concentration area, we look at innovative products and product systems. The students work out simple solutions to concrete problems and develop optimal functions for products, devices, tools or machines. optimal functions. They attach importance to making use and operation clear and pleasant. And yes, it may look first-class and feel good!
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Process Design
Whether you’re thinking about life or transportation, household or medical equipment, production of goods, storage or transport it is not enough to put a good product or device on the market. It is also necessary to design the processes from the first step to a defined goal. The logistics, the safety, the maintenance and every action in a procedure. In other words, the entire service or process.
What we really like about the HfG!
For us, it is about the question of what we really want, need and what makes sense. Not everything that is feasible should be done. At the HfG, Schwäbisch Gmünd we have little left over for mere „dressing up“ or for disposable products that pile up to mountains of rubbish and end up in the oceans. We also don’t find pure luxury objects particularly exciting. We prefer to do something helpful and useful. Simply what’s good. And we do what’s good simply! For everyone. Right up front and in uncompromising quality.
Your Bachelor Studies at the HfG! Apply now!
Here’s where we work!
We „HfGers“ enjoy an excellent reputation. We work in start-ups, design offices, in design and development departments in industry, in think tanks or in research- employed or as founders and self-employed. We stand for something and are known for it. It is, therefore, no wonder that our degree program has been ranked among the best such as by iF University Ranking for many years.
Our graduates are everywhere both regionally and internationally. In the „area“ or in one of the many globally renowned companies with which we maintain close contacts.
„After my bachelor’s degree, I went to China. There I helped develop smartphones at the development center at ZTE Corporation. Since returning to Germany, I have been working on products for children at Cybex GmbH.“
„My workday? I develop concepts, draw manually and with CAD. I also work with virtual reality tools such as Unreal Engine. I supervise the products until they are ready for series production.“
„As an independent designer, I work independently and look for suitable manufacturers to produce my ideas.“
„We work on large and small leather accessories. These include handbags, backpacks and purses. I design at all stages from drafting to revising and to validating prototypes.“
Ask us!
Any questions? Then contact Hannah Clauss, our academic assistant for product design at the HfG:
Hannah Ricarda Clauss
Akademische Mitarbeiterin
Koordination Studiengang Produktgestaltung