Your Master Studies at the HfG

Bewerbung master strategische gestaltung

You can find answers to all ques­tions concer­ning your appli­ca­tion here:

FAQ Master

1. Admis­sion Requirements

The master program Stra­tegic Design is conse­cu­tive. The study program will be a good fit for you if you have already completed a univer­sity program (Bachelor, certi­fi­ca­tion, or other similar degree) as a desi­gner, or in subjects related to media. In your bachelor studies, you should have earned 210 ECTS credits. For bachelor graduates from six-semester programs with 180 ECTS credits, they will have the possi­bi­lity to make up the missing ECTS credits through parti­ci­pa­ting in events and projects at the univer­sity before starting their first semester of the master.

2. Your Appli­ca­tion Documents

We accept new students twice a year in all degree programs. You must
register and apply via our online appli­ca­tion portal by May 15 or
November 15 (cut-off dead­line). Please have the follo­wing docu­ments
ready in digital form for your application:

  • CV
  • Offi­cial copy of your Univer­sity Entrance Qualification
  • Offi­cial copy of your profes­sio­nally quali­fyingUniver­sity Diploma
  • Dere­gis­tra­tion / Proof of comple­ting your studies / Tran­script of Records
  • Pass­port photo
  • Proof of voca­tional educa­tion, career or intern­ship
  • Your project sketches
  • Chosen work samples
  • optional letter of moti­va­tion (approx. 1 DIN-A4 page)

If you are applying with a foreign univer­sity diploma, we will need the follo­wing addi­tional documents:

  • Proof of German profi­ci­ency (TestDaF 4 / DSH 2)

  • Reco­gni­tion of your univer­sity entrance quali­fi­ca­tion or career-related diploma through the Studi­en­kolleg Konstanz.

  • Appli­cants from China: certi­fi­cate from the academic veri­fying autho­rity (APS) from the Cultural Depart­ment of the German embassy in Peking

3. Project Outline

With your appli­ca­tion in the online portal, you should also submit a project outline. This should be around 2 – 3 pages, a maximum of 500 words and can include pictures.

For this, choose a problem related to society that you would like to solve or address with the help of a design project. Prepare an accom­panying project outline with contents that meet scien­tific stan­dards. The chosen topic is only rele­vant for your appli­ca­tion and is not required to be the topic of your master thesis. If you are applying for the second time, we ask you to please prepare a new project outline.


Explain the concept, the content, and design, scien­tific, or tech­nical goals of the project. Name concrete appli­ca­tion oppor­tu­ni­ties like poten­tial uses, func­tion­a­lity, and target audiences.


Present which design or scien­tific methods you would use, and justify them with regard to your solu­tion to the problem. 

Content / Formal Implementation

Describe the planned or poten­tial result of the product or project, espe­ci­ally the content and formal results. 

Lite­ra­ture / Sources

Attach a works cited page to your outline to list all sources (lite­ra­tures and / or online sources) that you used for the project outline.

4. Work Samples

Addi­tio­nally, we would like to see some of your previous design work. The PDF docu­ment with your work samples should be no more than ten pages and 20 MB.

Please note: we will review the work via a digital screen, so please opti­mize your content accor­dingly. The work sample will not be printed out, so we do not need an addi­tional printed port­folio sent via post.

5. Inter­view

The inter­view is the second part of the selec­tion proce­dure. If you are invited to an inter­view, you will receive the invi­ta­tion at least ten days in advance. Curr­ently, we are only conduc­ting the inter­views digi­tally, so coming to the univer­sity in person is curr­ently not required.

6. Online Appli­ca­tion Portal

You can use this link to register on the univer­si­ty’s own portal during the appli­ca­tion phase and then apply for a degree program of your choice. The appli­ca­tion phases are always from the begin­ning of April to mid-May and from the begin­ning of October to mid-November.

Online Application Portal


We will publish your results as soon as possible in the portal. The semester will begin in the first week of October or middle of March, depen­ding on the semester.