Your Master Studies at the HfG
Latest Information for applicants
Unfortunately, the online application portal is currently unavailable due to technical issues at the Baden-Württemberg Higher Education Service Center (HSZ).
Information for Applicants
Applications will be accepted until November 15, 2026, at the latest. If you would like to apply now, please use the application form. Send it along with the other required documents via email to
bewerbungseingang@hfg-gmuend.de
You can find answers to all questions concerning your application here:
1. Admission Requirements
The master program Strategic Design is consecutive. The study program will be a good fit for you if you have already completed a university program (Bachelor, certification, or other similar degree) as a designer, or in subjects related to media. In your bachelor studies, you should have earned 210 ECTS credits. For bachelor graduates from six-semester programs with 180 ECTS credits, they will have the possibility to make up the missing ECTS credits through participating in events and projects at the university before starting their first semester of the master.
2. Deine Unterlagen zur Bewerbung
Wir nehmen zweimal im Jahr Studienanfänger*innen auf. Bis zum 15. Mai bzw. 15. November (Ausschlussfrist) muss die Registrierung und Bewerbung über E‑Mail eingegangen sein. Bitte halte folgende Dokumente in digitaler Form für deine Bewerbung bereit:
- Tabellarischer Lebenslauf
- Beglaubigte Kopie der Hochschulzugangsberechtigung
- Beglaubigte Kopie des berufsqualifizierenden Hochschulabschlusses
- Exmatrikulations-/Studienverlaufsbescheinigung/Transcript of Records
- Ein Passbild
- Nachweis über Berufsausbildung, Berufspraxis oder Praktikum
- Deine Projektskizze
- Ausgewählte Arbeitsproben
- Optionales Motivationsschreiben (ca. 1 DIN A4 Seite)
Bewirbst du dich mit einem ausländischen Hochschulabschluss, benötigen wir zusätzlich folgende Unterlagen:
- Nachweis über Kenntnisse der deutschen Sprache (TestDaF 4/DSH 2)
- Anerkennung deiner Hochschulzugangsberechtigung/deines berufsqualifizierenden Abschlusses durch das Studienkolleg Konstanz
- Bewerber*in aus China: Bescheinigung der Akademischen Prüfstelle (APS) des Kulturreferats der Deutschen Botschaft in Peking über Echtheit der Unterlagen
3. Project Outline
With your application in the online portal, you should also submit a project outline. This should be around 2 – 3 pages, a maximum of 500 words and can include pictures.
For this, choose a problem related to society that you would like to solve or address with the help of a design project. Prepare an accompanying project outline with contents that meet scientific standards. The chosen topic is only relevant for your application and is not required to be the topic of your master thesis. If you are applying for the second time, we ask you to please prepare a new project outline.
Goals
Explain the concept, the content, and design, scientific, or technical goals of the project. Name concrete application opportunities like potential uses, functionality, and target audiences.
Methods
Present which design or scientific methods you would use, and justify them with regard to your solution to the problem.
Content/Formal Implementation
Describe the planned or potential result of the product or project, especially the content and formal results.
Literature/Sources
Attach a works cited page to your outline to list all sources (literatures and/or online sources) that you used for the project outline.
4. Work Samples
In addition, we would like to see some of your previous design work that is aligned with the content of the study program. Please put together a careful selection of your projects that reflect your skills and your engagement with the goals and content of our study program. The PDF file containing your work samples should not exceed 10 pages and a file size of 20 MB. Please note that links to external portfolios, such as websites, will not be accepted.
Please note: We only view the work samples on a digital screen. Please optimize your content accordingly. The work samples will not be printed out, so we do not need your portfolio in printed form by post.
5. Interview
The selection interview is the second part of the selection process. If you are admitted to the selection interview, you will receive an invitation at least seven days in advance. The interviews will take place on Tuesday and Wednesday, June 17th and 18th in Schwäbisch Gmünd.
6. Online-Bewerbungsportal
Unfortunately, the online application portal is currently unavailable due to technical issues at the Baden-Württemberg Higher Education Service Center (HSZ). An application is currently only possible through E‑Mail.
Information for Applicants
Applications will be accepted until November 15, 2026, at the latest. If you would like to apply now, please use the application form. Send it along with the other required documents via email to
The application periods are always from early April through mid-May and from early October through mid-November. The application period for the 2027 summer semester begins on October 6, 2026.
bewerbungseingang@hfg-gmuend.de
Die Bewerbungsphasen sind immer von Anfang April bis Mitte Mai und von Anfang Oktober bis Mitte November.